Outdoor fitness

ElloFit

Bangalore based Fitness startup

Story behind

Ello Fit is a dream of a NRI who is not a body builder, but who understands the science behind being fit. The company aims to provide simple, yet powerful fitness programs to bring fitness and wellness as a lifestyle to everyday person. The founder had the vision & idea, but he needed a company that can understand his requirement and work together to digitize his dream. That’s where we fit in!

The client asked us to develop a responsive website with unique designs that clearly convey the idea of the bussiness. Unique website? Well, that’s what we are known for and we just couldn’t miss the opportunity to bring this idea to life.

How did we approach the problem

We had several sitting with the client to understand the complete requirements before wireframing the initial design. The project was broke down into multiple phases with important modules targetted in the phase 1. Our team regularly updated the client with the progress and obtained feedback before moving on to the next module.

Color Scheme & Typography

In order to finalize the color scheme, we thought about the meaning of Ello Fit – where Ello termed as “Yellow”. We realized that design should convey the same emotions. Therefore we dediced to choose golden yellow as the primary color and dark gray as the secondary color.

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